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Digital at Primark
Digital at Primark is at the heart of the business. We have a fantastic opportunity for a talented Digital Designer to join our expanding digital team. You will create bespoke graphics, assets, and templates for CRM and Paid Media, as well as imagery and moving image for key marketing campaigns. The assets you create will be visible on a global scale.
What You’ll Get
People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best. Benefits include:
- 27 days of leave, plus bank holidays, with the option to buy 5 more days
- Tax Saver Tickets
- Fitness centre
- Subsidised cafeteria
What You’ll Do as Digital Designer
- Work across digital channels, delivering projects from concept to completion while adhering to Primark brand guidelines and pushing creative boundaries.
- Bring campaign imagery to life for editorial use through cropping, artworking, GIF creation, and typographic overlays.
- Create graphical assets for campaigns across all Primark departments, including email, animated GIFs, paid media, and web.
- Work confidently with a Digital Asset Management system to maintain assets in a structured and organised manner.
- Propose new ideas and concepts.
- Work with Paid teams across the network to create digital marketing creatives for social media platforms and campaign support.
- Support Digital and wider Brand and Marketing teams to ensure creatives align with the brand look and feel across all platforms.
What You’ll Bring
- Degree in Art & Design, Graphic Design, or a related field, with strong fundamental design skills and expertise in Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, plus knowledge of Adobe Premiere Pro and After Effects.
- Proven experience in email design and content creation, ideally using Salesforce Content Builder or similar email template-building platforms.
- Strong motion graphics and video editing capabilities, with experience creating content for social media platforms.
- Creative thinking, exceptional attention to detail, and strong typography, layout, UI, and UX design skills.
- Ability to thrive in a fast-paced, dynamic environment while meeting tight deadlines.
- Strong organisation, planning, prioritisation, time management, and multitasking skills.
- Customer focus, visual storytelling skills, and consistently high design standards.
- Strong analytical capabilities and the ability to work with high volumes of data.
- Excellent interpersonal, communication, stakeholder management, and presentation skills.
- Industry experience and awareness of trends in culture, media, arts, and design.
About Primark
Primark is a growing global business with more than £9bn in turnover, over 80,000 colleagues, and more than 440 stores in 17 countries. Its values are Caring, Dynamic, and Together.
All offers of employment are subject to background checks, including right to work, reference, education, and, for some roles, criminal and financial checks.