NIKE, Inc.

Senior Professional, Energy Marketing & Relationship Management - Jordan, Italy

NIKE, Inc.

Milan, Italy (On-site)

Experience Senior
Posted 4 weeks ago
On-site Senior Level

NIKE, Inc. is seeking a candidate passionate about creative culture, with a deep understanding of culture movers, agitators, and originators across fashion, streetwear, and sport, to build a diverse and inclusive community in Milan and Italy that authentically represents the Jordan Brand.

Who you'll work with

You will report to the Energy Marketing Director, EMEA Brand, and collaborate with Jordan and Nike Global teams and geography partners across digital marketing, influencer, wholesale, data science, paid media, creative, geo, and city teams. You will represent the Jordan Brand by developing and deepening relationships with culture movers, agitators, and originators across Milan and Italy.

Who we are looking for

The ideal candidate will activate EMEA Jordan Brand strategies into city-right seasonal plans and redefine what Jordan means to the Milanese consumer. You will influence key brand moments, unlock partnerships within culture, and create innovative marketing solutions that push the brand into new territories.

  • Experience in relationship management, PR, retail, or digital roles within brand marketing, advertising, or production agencies preferred.
  • Experience building brands and managing multiple projects across retail, digital marketing, and social media.
  • Fluency in English required.
  • Passion for fashion, streetwear, sport, art, music, subculture, and pop culture.
  • Knowledge of Keynote and social media applications including Instagram, Snapchat, and TikTok.
  • Track record of developing and executing breakthrough cultural marketing campaigns.
  • Established relationships with influential cultural catalysts in Milan across music, fashion, art, and design.
  • Strategic expertise in creating and implementing energy marketing initiatives with measurable impact.
  • Success building and managing high-impact cultural partnerships.
  • Exceptional project management skills and experience leading cross-functional teams.
  • Deep understanding of youth culture movements and their commercial application.
  • Understanding of Jordan Brand's history and heritage in basketball culture.
  • Knowledge of basketball, global football, streetwear, sneaker, and apparel trends among Gen Z and Gen Alpha consumers.

What you'll work on

  • Energize X-Sport opportunities by driving programming, community access, campaign protagonists, and amplification.
  • Build and nurture strategic relationships with culture movers, agitators, and originators across fashion, streetwear, and sport.
  • Identify designers, artists, creative thinkers, and retailers shaping consumers in real time.
  • Create moments, platforms, and spaces bringing culture movers and agitators together through fashion, streetwear, design, music, art, and X-Sport narratives.
  • Drive product seeding to build desirability across consumer groups for key Jordan footwear and apparel priorities.
  • Gather sub-cultural intelligence and feed insights into consumer muses, product design, retail experience, and marketing strategy.
  • Organize and manage projects and events, serving as a community liaison between Jordan employees, partners, brand strategy, and culture.

Relocation is not available for this position. Applications will be accepted until August 31, 2026.

NIKE, Inc. offers a generous total rewards package, a casual work environment, a diverse and inclusive culture, and opportunities for professional development. NIKE, Inc. is an equal opportunity employer.

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