Become part of the Converse Team
Converse is a place to explore potential, break barriers and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination.
Role Overview
As a Retail Marketing Specialist, you will help shape how consumers experience Converse at retail. By bringing seasonal stories, product priorities, and brand expressions to life in-store, you will contribute to creating engaging consumer journeys and consistently elevated retail experiences across Greater China.
Key Responsibilities
- Support the execution of seasonal campaigns, product launches, and retail marketing programs.
- Ensure strong in-store presentation and consistent brand experience across retail doors.
- Coordinate the deployment of marketing materials, tools, and communications to stores.
- Partner with Retail, Commercial, and Operations teams to drive effective execution and resolve retail-related issues.
- Monitor store execution and provide insights to improve future programs and consumer experiences.
- Support new store openings, renovations, and special retail initiatives.
Key Performance Indicators
- Timely execution of seasonal retail marketing campaigns.
- Consistent delivery of brand experience and store presentation standards.
- Effective implementation of in-store communication and consumer engagement programs.
- Contribution to seasonal business objectives.
Qualifications
- 3-4 years of experience in Retail Marketing, Retail Operations, Visual Merchandising, or a related field.
- Experience supporting retail campaigns, store activations, or brand initiatives.
- Strong project management and organizational skills.
- Excellent communication and cross-functional collaboration abilities.
- Proactive, detail-oriented, and solution-driven mindset.
- Fluent in Mandarin and English.
- Passion for sport, fashion, culture, and consumer experience.
About Converse
Converse is a worldwide advocate for self-expression. The brand celebrates unique and creative people and provides opportunities to create and grow professionally.