Duties
As Manager, Data Solutions, you will deliver analytics services to stakeholders, enabling fact-based decisions. Using multiple data sources, you will generate insights that help adidas understand consumer behavior and business performance, drive sales, and inform digital market strategy and future consumer experiences.
You will contribute to the continuous development of the analytics practice, manage demand for insights, collect and analyze data, and provide analytics services to stakeholders within the eCommerce market. You will also ensure analytics results drive consumer experience and business impact.
- Execute projects involving analytics implementation, database integration, tag management, qualitative data, and related areas.
- Support stakeholders in defining goals, selecting KPIs, monitoring performance, and identifying trends and opportunities.
- Provide actionable recommendations and calls to action based on gathered insights.
- Translate insights into engaging, actionable, easy-to-digest presentations.
- Develop trusted stakeholder networks and implement data-driven decision processes.
- Help implement reporting structures aligned with global digital analytics frameworks and data governance.
- Share best practices with other markets and adidas stakeholders.
- Keep the adidas Digital Analytics community informed about trends and technological advances.
Requirements
- Bachelor’s degree or foreign equivalent in Business or a related field.
- Five years of experience in Digital Analytics.
- Experience in app analytics and digital marketing in a brand environment.
- Experience in an eCommerce environment.
- Experience with Python, model development, Power BI, digital analytics KPIs, MS Office, Alteryx, Adobe Analytics, and BitBucket.
- Experience developing analytical tools for web, eCommerce, and digital disciplines.
Culture
adidas fosters an athlete’s mindset through courage, ownership, innovation, teamplay, integrity, and respect. The company emphasizes diversity, equity, and inclusion to create a culture of belonging.