Purpose & Overall Relevance for the Organization
Establish and manage the Sportswear apparel operations in Asia, ensuring strategic alignment and implementation across functions according to the overall Business Unit and Brand direction. Focus on SMUs and Rapid Creation to align with customer behavior and market trends. Leverage factory proximity to optimize processes. Collaborate on technical aspects, materials, and speed to market, driving efficiency and margins. Manage projects and cross-functional interactions with Design, Marketing, Sourcing, T1 & T2 ensuring strategic alignment and effective implementation.
Key Responsibilities
- Establish the end-to-end process for the new operating model, emphasizing partnerships and collaboration with suppliers.
- Pilot the approach in the first season to enhance speed, efficiency, and product value.
- Facilitate and coordinate large groups and meetings, ensuring effective communication, agenda setting, follow-up, and alignment on goals, timelines, and deliverables.
- Drive the product process against briefs, materials and design innovation, and gross margin and profitability objectives.
- Manage tools and range plans, create product overviews, communicate changes, and consolidate and analyze forecasts.
- Maintain related product systems for the designated collection area.
- Improve processes to drive speed and efficiency.
- Work cross-functionally with sourcing, development, and manufacturing partners.
- Analyze and report category performance and research the competitive landscape.
- Ensure product milestones are achieved and present ranges internally and to factory partners.
Knowledge, Skills and Abilities
- Strong business acumen in channel distribution, net sales, margin, profit, and inventory.
- Broad apparel product knowledge, including patterns, construction, materials, trims, product marketing, costing, and supplier collaboration.
- Comprehensive knowledge of the product life cycle from design sketch to ex-factory.
- Ability to influence all organizational levels and align external partners with the apparel strategy.
- Strong analytical, numerical, negotiation, and presentation skills.
- Proficiency in Microsoft Office applications.
- Fluent English, written and verbal.
- Ability to travel internationally for supplier visits and internal meetings.
Minimum Qualifications
- University degree, preferably in marketing or business.
- Minimum 5 years of related marketing experience.
- Experience in apparel development, creation, and sourcing is advantageous.
- International marketplace experience and understanding.
About adidas
At adidas, employees are encouraged to demonstrate courage, ownership, innovation, teamplay, integrity, and respect. The company emphasizes diversity, equity, and inclusion as part of its culture and talent processes.