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Purpose & Overall Relevance for the Organization
Drive sustainable Future of Style (FOS) apparel business growth through a product strategy reflecting consumer, online and offline behavior, and distribution across e-commerce platforms and physical retail.
Key Responsibilities
- Obtain and deliver consumer insights to support product and marketplace management decisions.
- Deliver seasonal merchandising plans covering range architecture, segmentation, lifecycle, pricing, product range and store layout.
- Plan, brief and manage the product creation process with the creation team to deliver competitive products and drive special channel growth.
- Manage seasonal sell-in, product range plans and sell-in margin to achieve sell-out and financial targets.
- Track business performance through DNA and MicroStrategy and manage systems and files including Master Range File, HUB, DMT and RMA.
- Collaborate with internal BU SPW teams on category strategies, seasonal ranging, segmentation and exclusivity.
- Drive cross-functional communication with sales and channels to align seasonal strategy and assortment with GCA and Global organizations.
Key Performance Indicators
- Category net sales, net margin and contribution across GCA.
- Sell-out forecast and data accuracy.
- Market share and achievement of key SBP initiatives.
- FOS store MPSA.
Knowledge, Skills and Abilities
- Expert understanding of the China market, consumers and commercial needs, especially in apparel.
- Strong presentation, communication, negotiation, influencing and data analysis skills.
- Track record in category management and merchandising in the sports industry, with apparel knowledge.
- Strong cross-functional and stakeholder management experience.
- Positive, organized and solution-oriented work ethic, with integrity and attention to detail.
Qualifications
- 5+ years of experience in range management or product management.
- University degree in business or equivalent professional experience.
- Sporting goods industry experience required.
- Fluent English and strong computer skills, including Outlook, Word, Excel and PowerPoint.
- Willingness to travel up to 20–30% of the time.
Culture and Inclusion
adidas promotes a winning culture built on courage, ownership, innovation, teamplay, integrity and respect, alongside a commitment to diversity, equity and inclusion.