Omnichannel Responsibilities
- Provide the Finance Director and channel heads with commercial performance analysis in a practical and timely manner.
- Analyze DTC performance across sub-channels, including store-level analysis, to support profitability improvements.
- Own regular channel reporting and analysis, including BOH review, retail PEX reporting, CAPEX tracking, and other channel-related reports.
- Collaborate with SEA eCommerce on performance tracking and profitability analysis.
- Analyze B2B performance through sell-in versus sell-out analysis, PVM mix, and related measures to identify risks, opportunities, and margin impact.
- Conduct standard margin analysis in collaboration with the FP&A Manager – Brand.
- Partner with the Commercial team to improve efficiency in trade terms.
- Support assessments of commercial effectiveness for SWB investments and customer mix.
- Develop visually engaging tools and enhance reporting capabilities for commercial KPIs.
- Liaise with the Finance Manager – Brand on IBP and inventory.
- Plan and control channel operating overheads.
- Support ad hoc reporting and analysis based on business needs.
FP&A Responsibilities
- Manage regular FP&A channel reporting, including assumption tracking and OOH breakdowns, ensuring accuracy and timely submission.
- Analyze forecasts and actuals to provide insights for FP&A reporting deliverables.
- Share responsibility for preparing standard Finance slides.
- Support the development of tier 1 and tier 2 reports and dashboards for performance tracking and decision-making.
- Provide PMO support for key projects and initiatives, including CFIN.
Key Relationships
Finance Director, channel heads, Country SLT, Commercial team, eCommerce team, cross-functional teams, and Finance peers in the country, SEA, APAC, and Global GBS.
Knowledge, Skills and Capabilities
- Strong commercial and business acumen with prior omnichannel experience.
- Proven analytical and critical-thinking skills with the ability to leverage data for insights.
- Strong written and verbal communication skills.
- High attention to detail and accuracy while working to strict reporting deadlines.
- Excellent organization, time management, multitasking, and prioritization skills.
- Sound knowledge of accounting and financial principles.
- Advanced Microsoft Office skills, particularly Excel, PowerPoint, and Word.
- Prior experience with SAP, Power BI, and MicroStrategy is a plus.
Education and Experience
- University degree or above.
- Membership in an internationally recognized professional accounting body is preferred.
- At least 10 years of broad-based finance experience with progressive responsibility in leading Retail or FMCG companies.
Adidas Culture
Adidas fosters an athlete’s mindset through courage, ownership, innovation, teamplay, integrity, and respect. The company emphasizes diversity, equity, and inclusion as part of its culture and talent processes.