As Revenue Management Analyst in the Retail department at HEINEKEN, you will help shape the growth of the company’s iconic brands in the Dutch market. You will support decisions around pricing, promotions, trade terms, and channel and mix development, directly impacting company performance.
The role is dynamic and fast-paced, involving the evaluation of market trends, consumer preferences, and competitor activities. You will collaborate with sales, marketing, finance, and supply chain teams, while contributing to pricing models, packaging innovations, and mix initiatives that drive profitable growth.
What you'll do
- Support the design and execution of Revenue Management & Growth strategies aligned with commercial priorities.
- Use analytics to uncover value growth opportunities and prepare commercial scenarios.
- Ensure clear execution guidelines across sales and marketing.
- Identify Revenue Management & Growth opportunities with finance, category management, sales, and marketing teams.
- Analyze pricing, promotions, mix, and trade opportunities.
- Assess brand, customer, and channel performance to identify growth levers.
- Integrate Revenue Management & Growth insights into business decisions.
- Run training programs, provide performance dashboard insights, and equip sales teams with data-driven arguments.
What we're looking for
- Strong background in data-driven decision-making.
- An econometric or analytical background is preferred.
- At least 4 years of experience in the consumer packaged goods industry or consulting.
- Experience in commercial functions directly interacting with sales is an advantage.
- Good understanding of revenue management, including brand portfolio pricing, promotions, and trade terms.
- Expertise in data analytics for commercial decision-making.
- Ability to simplify complex topics and present analyses and recommendations effectively.
- Problem-solving, communication, and influencing skills.
- Fluency in English and Dutch.
- Knowledge of Python, SQL, and Power BI is a plus.
HEINEKEN embraces learning and growth and recognizes that candidates may bring relevant experience beyond the listed requirements.
How to apply
Send an updated CV demonstrating why you are a strong match. A cover letter is encouraged.