Purpose & Overall Relevance for the Organization
Establish and manage the Sportswear apparel operations in Asia, ensuring strategic alignment and implementation across functions according to the overall Business Unit and Brand direction. Focus on SMUs and Rapid Creation to align with customer behavior and market trends. Leverage factory proximity to optimize processes. Collaborate on technical aspects, materials, and speed to market, driving efficiency and margins. Manage projects and cross-functional interactions with Design, Marketing, Sourcing, T1 & T2 ensuring strategic alignment and effective implementation.
Key Responsibilities
- Be an integral part of a team that will establish the end-to-end process for this new operating model, emphasizing strong partnerships and collaboration with suppliers.
- Pilot the approach in the first season, ensuring seamless integration and optimization of processes to enhance speed, efficiency, and product value.
- Facilitate and coordinate large groups and meetings with HQ and sourcing, T1, and T2 partners.
- Ensure effective communication, agenda setting, and follow-up actions.
- Drive alignment on project goals, timelines, and deliverables.
- Address and resolve issues or roadblocks.
- Foster collaboration and maintain strong relationships across stakeholders to achieve strategic objectives.
- Drive the product process to deliver against the brief, materials and design innovation, meeting gross margin and profitability objectives.
- Manage tools and range plans, create product overviews during development processes, communicate changes to partners, and consolidate and analyze forecasts.
- Maintain all related product systems for the designated area of the collection.
- Seek continual process improvement to drive a leading product process with speed and efficiency.
- Work cross-functionally with sourcing, development, and manufacturing partners to realize product and category objectives.
- Analyze and report category performance and research the competitive landscape.
- Ensure all product milestones are achieved in a fast-paced creation process.
- Present the range internally and to cross-functional partners such as the factory group.
Key Relationships
Global Strategic Hub, Design, Sourcing, Factory Groups, T2 Suppliers, Subsidiaries, Materials, Costing, Operations, and Go-To-Market.
Knowledge, Skills and Abilities
- Strong business acumen in channel distribution, net sales, margin, profit, and inventory.
- Broad apparel product knowledge, including apparel, pattern, apparel construction, materials, and trims.
- Experience in development, with working knowledge of product marketing, costing, materials, and collaboration with T1 and T2 suppliers.
- Comprehensive knowledge of the product life cycle from design sketch phase to ex-factory.
- Ability to work with and influence all organizational levels and align external partners with the APP strategy.
- Ability to thrive in a fast-paced product creation environment.
- Strong analytical and numerical skills with the ability to negotiate.
- Effective presentation skills, including creating and presenting materials.
- Skill in Microsoft Office applications including Outlook, Excel, PowerPoint, and Word.
- Fluency in English, verbal and written.
- Ability to travel internationally for T1 and T2 supplier visits and internal meetings and presentations.
Requisite Education and Experience / Minimum Qualifications
- University degree, preferably in marketing or business.
- Minimum 5 years of related experience in marketing.
- Experience in apparel development, creation, and sourcing is advantageous.
- International marketplace experience and understanding.
Culture and Inclusion
At adidas, employees are encouraged to demonstrate courage, ownership, innovation, teamplay, integrity, and respect. adidas emphasizes diversity, equity, and inclusion as part of its culture and talent processes.