District Omni - Visual Merchandiser (Manila, Cebu)

Purpose & Overall Relevance for the Organisation

Drive the implementation of best practice visual merchandising and in-store communication standards to create a strong consumer journey, highlighting product features and brand stories to drive sell-through and ensuring consistency of execution across a portfolio of stores.

Locations: Manila, Cebu

Key Responsibilities

• Drive the implementation of best practice visual merchandising and in-store communication standards across stores.
• Train, guide and motivate In-Store Visual Merchandisers to deliver excellence in execution across the market in direct-to-consumer and wholesale environments.
• Cascade brand and visual merchandising guidelines to store teams.
• Guide store teams on consumer journeys, store layout, capacities, product density, color flow, mannequin styling, visual merchandising standards and in-store communication materials.
• Assist in measuring and reporting on retail productivity and recommend continuous improvements.
• Use consumer profiles, retail KPIs and on-the-ground strategy to guide decision-making.
• Provide field and store insights to support campaign planning and execution.
• Ensure campaign readiness at store level, including creating plug-and-plays, collating installation permits, preparing campaign reporting documentation and liaising with suppliers.
• Highlight opportunities to retail operations and omni-channel teams to improve processes and implementation.
• Audit and order visual merchandising tools for stores.
• Gather, consolidate and deliver input on visual merchandising and campaign performance.
• Support new store openings and oversee in-store visual merchandising team support.
• Audit and report on direct-to-consumer and wholesale touchpoints across key trade zones.
• Provide visual merchandising training and in-store support for wholesale retailers.
• Report on adidas executions and competitor activations.

Knowledge, Capabilities and Experience

• Proactive approach to strategy implementation and stakeholder communication.
• Strong interpersonal and communication skills in a fast-paced, competitive environment.
• Knowledge of retail, visual merchandising, retail marketing and presentation.
• Strong project and planning skills with a highly organized, completion-focused approach.
• Understanding of store KPIs and commercial decision-making while maintaining brand standards.
• Ability to translate sales and category reporting into an in-store merchandising strategy.
• Knowledge of customer service principles and processes.
• Ability to learn and adapt quickly.
• Inspirational attitude and ability to contribute to a positive team environment.
• Ability to build and maintain effective working relationships.
• Well-developed English speaking, reading, comprehension and writing skills.
• Skilled in PowerPoint and Excel.

Requisite Education and Experience / Minimum Qualifications

• Minimum 2 years’ experience in a sports or fashion customer and commercial-focused retail environment, or an equivalent combination of education and experience.
• Ability to communicate effectively with customers and store personnel.
• Ability to work a flexible schedule, including evening, overnight and weekend shifts.
• Ability to manage a portfolio of stores across the assigned locations.

Culture

adidas fosters an athlete’s mindset through courage, ownership, innovation, teamplay, integrity and respect. The company is committed to diversity, equity and inclusion.